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    6 Top Tips on How to Market Your Book 

    Here are some of the best recent thoughts from around the web on marketing self-published books to help you plan your marketing for the year.

    Courtesy of Wikimedia Commons

    Begin with two excellent overviews of what to expect in the days to come:

    The Book Marketing Expert Newsletter’s makes its Book Marketing Predictions for 2014

    Smashwords founder Mark Coker offers his annual forecast on the book business in 2014 Book Industry Predictions: Price Drops to Impact Competitive Dynamics 

    Think about some things not to do when you read The Book Marketing Expert Newsletter’s 10 Mistakes That Authors Make That Cost Them a Fortune (and How to Avoid Them)

    Jane Friedman has some great advice on the importance of creating an author platform in How Much Does Author Platform Impact Sales?

    For two excellent ideas to generate interest in your book:

    Alan Rinzler on The Book Deal advises that Prequels Build a Buzz

    K.S. Brooks offers a tutorial on Indies Unlimited on Generating a Discount Coupon on Create Space

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    Reader Comments (2)

    Make it easy for media and bloggers to write about you. What they want most are copyright-free photos of you and your book they can use with articles or posts about you. Provide photos, a book description, and biographical information on a "media" page on your website. A good example is here:

    Jan 17, 2014 at 12:55PM | Unregistered CommenterLaurel Busch

    Thanks for the great tip Laurel!
    Making it easy for bloggers and other media to write about your book is essential to building a buzz about your book

    Jan 17, 2014 at 1:26PM | Registered CommenterNan Barnes

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